Sunni Brown

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Zappos Images for ‘Delivering Happiness’ Book

As many of you know, Tony Hsieh (CEO of Zappos) is preoccupied with the pursuit of a little thing called happiness. He studies it, he gives presentations about it, and he successfully incorporates it into Zappos’ best practices for corporate culture. Since I met Tony, Alfred Lin and Brian Kalma at SXSW 2009, I’ve had the privilege of working with Zappos on various visual-thinking-related projects. The latest, what you see above, was a design project to create images for Tony’s forthcoming book, ‘Delivering Happiness.’ The specific graphics above won’t appear in the book – the project had to be handed to another illustrator because I was on my own sadistic book deadline – but they were used as a creative catalyst for the images that will be published. I’ve processed the emotional letdown by shaking my fist at God. I think I’ll be fine – especially after I read a good book on happiness.